Volvo’s new CEO, Håkan Samuelsson, is making a bold move to expand U.S. production as a lifeline against President Trump’s crushing 25% auto tariffs. With Volvo’s stock struggling and EV demand waning, Samuelsson is doubling down on the Charleston, South Carolina plant to cut costs and secure the brand’s future. The factory, already producing the EX90 and S60, could soon see expansion with a high-volume model tailored for the American market. This shift isn’t just about tariffs—it’s a fight for survival in a volatile global industry. Samuelsson, returning after a leadership shakeup, faces mounting investor pressure to deliver results fast. With Volvo’s stock plummeting and rivals strengthening U.S. operations, time is running out. A detailed strategy will be revealed within months, but will it be enough to turn the tide? Volvo is at a critical crossroads, and the next steps could decide its fate.
https://riskraken.blogspot.com/2025/04/volvos-new-ceo-drops-bombshell-more.html